# identity.md

## Organization Overview
- **Company Name:** PlanetJill
- **Mission:** PlanetJill specializes in designing one-of-a-kind sterling silver or gold elegant treasures featuring the faces of loved ones, offering high-quality, heirloom pieces to cherish for a lifetime.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in 2002. Location details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Jill Schiff, Founder & CEO (Source: https://planetjill.com/pages/our-story)
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to creating high-quality, heirloom-quality treasures that are cherished for a lifetime, emphasizing sentimentality and lasting value. (Source: https://planetjill.com/pages/our-story)

## Operations & Structure
- **Business Model and Operational Approach:** Operates as an e-commerce business, designing and selling custom sterling silver or gold charms and treasures featuring personalized images of loved ones.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.